~ Four Top Designers Collaborate to Present "21/22B, A Sky Home Duplex," Valued at £19 Million ~
Staging, as you have known it, has now evolved into a calculated and involved effort between London’s best interior design marketing firm, GCT Marketing, top design brands in the industry and the biggest developers in London. GCT Marketing has created a unique concept, a symbiosis of staging and show house that brings the best of both worlds together in a marketable platform where all can join and participate.
Christian Turnier, GCT Founder and Principal, completed “21/22B, A Sky Home Duplex” at One Riverside Park by Extell Development Group valued at £19 million. Past projects include the Azure where he worked with co-developers the DeMattteis Organization and the Mattone Group.
“We provide a unique opportunity for the real estate industry to collaborate with premier interior designers and furniture brands to showcase their style, display their products and generate a one-of-a-kind moment that attracts wealthy patrons”
GCT secured the talents of award-winning interior designers James Rixner and Björn Björnsson to furnish the 34th-floor penthouses with high-end products from brands including Bosch and Viking appliances, Baccarat and Christofle silver. The final product celebrated the unique blend of cosmopolitan sophistication and suburban comfort that defines the property.
At Extell Development Group’s One Riverside Park, GCT is working once again with designers Rixner and Björnsson and has also enlisted Gail Shields of Shields & Company to work on the 6,056 square-foot interior and 3,621 square-foot exterior. Brands participating in the project include Century Furniture, Sherwin-Williams, Christopher Guy, Roche Bobois, Mondo Collection, Rodolph, Crystal St. Louis and Global Views.
GCT Marketing, based in London, bridges the worlds of interior design and real estate in a bold new way. With a strong background in both marketing and design, founder Christian Turnier works with interior designers and showrooms to stage real estate properties with top home luxury brands. He also partners with leading media and organizes gatherings that provide a property with the right exposure and the right audience. GCT Marketing provides a unique opportunity for designers to showcase their talents, premium brands to display their products, and development groups to attract patrons through inspiring design and event marketing. For more information, visit: www.gctmarketing.com.
Photo credit: Alan Barry